Today, I’m sharing the content creation workflow that I use every week. I’ll talk about what platforms I’m showing up on, what content is going on those platforms, and how I delegate parts of that workflow to my team.   Four Main Platforms To be seen online, my content creation workflow includes showing up on four main platforms. My primary platform is email marketing. I send an email to my list twice per week (excluding promotional periods).  Second, I share one YouTube video per week. Additionally, I share anywhere from three to seven shorts each week. YouTube is my primary piece of long-form content. Third is blogging. Blogging has had a huge impact on my business. On average, I share two […]

In this video, I’ll talk about what success on YouTube looks like through the lens of a business owner. I’ll share what your goals should look like & how to meet them, how to get started, and your plan for launching your channel. You’ll learn exactly how to grow your business with YouTube. I packed SO much into this one & I think you’re going to love it! What Will Your Channel be for? First, let’s talk about using YouTube as a YouTuber versus as a business owner. Creating videos about your day-to-day life will look different than a business owner trying to attract their ideal client. The two can overlap, but if your goal is to grow your business, […]

On Instagram, you might have noticed a lot of users prompting you to comment or reply with a specific word in exchange for a link. That’s because Manychat is huge on Instagram right now, and if you’re a business owner, you should jump on using it, too! I have seen massive boosts in both my engagement and my email list. I’ll share how to increase Instagram story views and gain new leads in the video! Normally, my Instagram stories get around 400-500 views. Recently, I used a new tactic that brought me over 1,500 views on a single story AND it generated tons of new email leads, too. I’m going to share how I did it and how you can […]