In this episode, I’ll talk about how to take maternity leave as a business owner.  Listen to this episode on Apple Podcast or Spotify! Black Friday I just dropped the 2024 SK Black Friday catalog with the exact deals I’m running this year! These are super juicy deals not seen any other time of the year (not just a little 10% discount – I’m talking BIG), so click here to check them out! Maternity Leave Recap I’m going to review what happened during my maternity leave, how much my business made, what I spent, and what the business profited during the six weeks I was completely off. My third baby girl was born at the end of July. I took six full […]

Are you seeing traction on social media and yet not seeing sales? Here are some things to think about.    Listen to this episode on Apple Podcast or Spotify! The Right Audience First, are you growing your audience the right way? If you have a great audience and are not seeing sales, you might not have attracted the right people. You want an audience that is full of buyers rather than people who follow you for personal content. Ideally, they are followers who are excited about the paid offers you have. Part of raising that excitement entails attracting the right followers from the start.  Often, I see people creating content that gains traction but does not make an attempt to sell. When […]

In this episode, I’ll help you choose social media platforms to post on. We’ll talk about things like who to target, benchmarks for results, long-term goals, and ultimately who you want to reach.  Listen to this episode on Apple Podcast or Spotify! When you choose social media platforms to post on, the following four questions need to be a “yes.” 1. Is my ideal client on this platform? It does not matter if the platform is popular or fast-growing. Is your ideal client there? If not, it won’t make an impact on your business.  2. Do I enjoy creating content for this platform? Users can tell when you enjoy showing up for them. Get creative with the platform and find a way […]