Today we’re talking about a topic you all have been asking about: how to analyze YouTube analytics to know what videos to make next! This has been one of the best things I’ve done to grow my YouTube channel over the last few years. If you’re checking on your analytics on a consistent basis, you’ll start to see the value of what they’re telling you. There’s two things I’m looking for: what are people searching to find me and which videos are doing really well. Those two pieces of information will help inform everything else I create. Let’s dive in! A quick note… Reviewing analytics is why I’m not a huge fan of batching my videos too far in advance. […]

For our next episode on the podcast, we’re going to do a launch report! Recently, we launched two new products: 35 Days of Instagram and 200+ Hook Ideas. I love sharing these launch reports because it’s a chance to show you what goes on during a launch – and how it helps (or doesn’t!) in the end. This launch took place in early October, so about a month ago now. Why these products? Before we get into the launch, I want to talk briefly about why I chose to launch these two products. So, 35 Days of Instagram is a Trello board that shares story and feed ideas for a month. You get 5 Reel ideas a week, 2 photo […]

Today, we’re talking about all of the do’s and don’ts of your Instagram bio! Your Instagram bio, in my opinion, is probably one of the most underrated features of your Instagram account. With a strategically written bio, you’ll be able to see more growth and connections with your audience. We’re going to walk through some of the things that I think help the most – and some that don’t – so you can create a more powerful Instagram bio for your account! Your Instagram Photo The very first thing I want to say is to make sure your profile photo is of you! Don’t use a logo or even a photo of you that’s far away. Instead, it’s important to […]