As someone who’s been a business owner for 8 years and as someone who’s used several different email marketing software, I wanted to talk about those programs with you today! The software I currently use, Flodesk, has been my email marketing software of choice for over 3 years now. I absolutely LOVE using Flodesk and recommend it to all of my students. Even as a business owner who has more complicated email marketing workflows and backend options, I will keep using Flodesk. Let’s talk about why!  Quick to create freebies with full landing pages The first reason I absolutely love Flodesk is the ability to create full landing pages. If you’re starting out with your email list and are building […]

Today, I want to talk about what it’s like using email marketing during a live launch. Whether you’re launching an ew offering or something you want to relaunch, emails matter! We’re going to dive into this advanced marketing strategy and plan for emails during live launches. If you want to grab the entire plan for live launches, make sure to watch our free  email marketing class so you can learn how to gain the right subscribers with ease, create an email marketing schedule and more – all in just ONE HOUR. Sign up here! Now, onto this week’s video!  Step 1: Determine your launch strategy Before we jump into the actual emails that you’re going to send during a live […]

Back in 2019, I launched my first product: my photo presets and some e-books. On that day, I made absolutely no sales, $0, on launch day. So, I know how it feels to have a product launch and see no sales. Now when I have launches, I’m making thousands of dollars. In fact, with my last course, I had a $40K launch. So, today I want to talk about the specific strategies I’ve implemented to see profitable launch days with new courses, products, and offerings.  CREATE WHAT THEY WANT The first thing that made the biggest difference when it came to having a profitable launch is to create what our audience wants. At the end of the day, of course, […]