One of the most powerful ways to get found on YouTube as a business owner is to create search-driven content. In this video, I will share tips on how to get ranked in search on YouTube by doing research ahead of time! If you’re interested in a full YouTube deep dive all about how to grow your business on the platform, try my free YouTube class! You’ll learn how to scale your business with YouTube in just 4 hours/week (no fancy tech required). Search-Driven Content When creating search-driven content, there are two main things to consider: What is your ideal client searching for What specific titles & keywords can you get ranked Something generic will make it much harder for […]

I don’t know if anyone else out there can relate to this, but being a business owner in an online space can often feel like we have to be a content creator in order to actually make money. But, I really believe there’s a difference in marketing your business and being a content creator. On today’s podcast episode, I want to debunk the myth that you have to be a content creator in order to make sales from social media. I also plan to share some thoughts on how marketing your business on Instagram is different from making money off of your content as an influencer or something similar.  Listen to this episode on Apple Podcasts or Spotify! Why I […]

If you’re creating video content – like a YouTube video or video podcast, then you should be creating short form videos to share on Reels, Tik Tok, or other video platforms. It’s a great way to share about your new episodes and build more trust with your audience. Plus, creating them doesn’t have to be hard! In this tutorial, I’m showing you exactly how to do it using Descript, one of my favorite softwares and Munch!! Let’s jump right in! How to Create a Short Video There are two ways to do this. First is to take a short clip (30-90 seconds) from your actual recording and turn it into vertical video content with captions. I’ll show you how to […]