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Stephanie Kase Blog

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Are you seeing traction on social media and yet not seeing sales? Here are some things to think about.    Listen to this episode on Apple Podcast or Spotify! The Right Audience First, are you growing your audience the right way? If you have a great audience and are not seeing sales, you might not have attracted the right people. You want an audience that is full of buyers rather than people who follow you for personal content. Ideally, they are followers who are excited about the paid offers you have. Part of raising that excitement entails attracting the right followers from the start.  Often, I see people creating content that gains traction but does not make an attempt to sell. When […]

Is Your Audience Growing, But You’re NOT Seeing Sales? Here’s What to Change!

Social Media

Free content vs. paid content. As a business owner, you are likely using your online content to market your business. You might feel unsure about how much to give away in free content. It’s important that the content you share leads with value and truly serves your ideal client. To accomplish that, you might find yourself giving away free information. So where is the line? Listen to this episode on Apple Podcast or Spotify! The Why vs. The How Here are some of the things that I consider to help determine what goes in my free content and what is reserved for paid content. Free content is focused more on the why than the how. Think about the idea of categorizing your content […]

How Much Do I “Give Away” In My Free Content?

Social Media

If you find yourself in need of somewhere to plan and organize all of your Instagram content, Plann is it! We love that this program is easy to use and experiences almost no errors when posting. Plus, it works great for a team! Keep reading to learn how to schedule your Instagram content with Plann. Signup & Get started The first thing you’ll need to do is sign up for Plann! You can get started for free using this link.  Desktop vs. Mobile This guide will primarily focus on the desktop version of Plann, but be sure to download the mobile version, too! Most planning & scheduling can be done from either device. Navigation Bar Once you’ve logged in and […]

Schedule Your Instagram Content with Plann

Social Media

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