Instagram Lives are one of the best and most surprising ways that I’ve created stronger connections with my audience on Instagram. Today, I’m breaking down my strategy for Lives, how to prepare and execute an Instagram Live, and sharing my favorite tips for successfully connecting with your audience. Let’s dive in!  WHY DO INSTAGRAM LIVES? This is a unique way to connect with your audience because it feels more real and off-the-cuff. Some of my highest interactions on Instagram have occurred on Lives! From commenting, replays, DMs, and so much more, I get to connect with my followers. So, if you’re in a similar stage of your business and want to get your audience more involved with your brand, consider […]

So, you’re ready to start a YouTube channel! YouTube can be a great way to grow your brand and reach a new audience for your small business. Now, you’re probably wondering what to do next to make this new adventure really worth your time. Today, I’m sharing 5 things I would do if I was starting a YouTube channel that I believe would have led to faster growth in the start. Pick a target audience!  By this, I don’t mean that you have to find your specific niche right away… but, I still believe that knowing who you’re talking to is important. If you have a brand already and you want to use what you’re currently talking about sharing as […]

Today, I’m doing something really fun and auditing three of my students’ Instagram accounts! I hope that by going through these accounts, you can see some ideas about what you can tweak and change about your own Instagram strategy for more success. These three accounts were pulled from a post we did in my Reels Mini Course Facebook group. It’s a really awesome community and I’m so happy to see the 100s of people in the group working on their Reels! Thank you again to these students for letting me take a peek at what they’ve got going on.    AUDITED ACCOUNTS Maya Weather all – MSW Films  The first account is Maya of MSW Films. Right off the bat, […]